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Tetsu Yoshida


Born in Tokyo, 1973.

After graduating from Keio University and the Institute of Journalism, Media & Communication Studies, Yoshida worked at a major broadcasting station as monetizer of cultural events, also managing rights and time sales. 

Experience in arts management and mobile O2O business administration led to involvement in TV media planning and sales business for a major advertising agency. 

In 2014, he launched the Japanese subsidiary of a German production company. As its director, he oversaw the sales and production of over 1,000 explainer videos.

Attracted by Konoe’s vision for curioswitch, he joined his old friend & colleague’s new company in 2019.



"How to make explainer videos that get into the audience mind, with the power of stories that create compassion & personalization? "

German Chamber of Commerce and Industry in Japan

"In Cerebration of the 100th Anniversary of Bauhaus"

​Speaker and Lecturer

2019 Ritsumeikan University

2018 Sanno University

2016-2019 SENDENKAIGI "WEB Video Creator Training Course"

2016-2018 Advertising Week Asia 

2016 The Japanese-German Business Association
2015 Hakuoh University

Tetsu Yoshida media

2019 Webby Awards VIDEO How-To & DIY Webby Winner

2018 Webby Awards Best Use of Video Official Honoree
2018 The 56th JAA Advertising Awards - Medalist of Digital Advertising
2018 The 5th Brain Online Video Award Brother Industry Sponsor Company Awards

2017 Webby Awards FILM & VIDEO Food&Drink Official Honor
2017 SABRE Awards Asia-Pacific - DIGITAL VIDEO Winner

2017 The 4th Brain Online Video Award - Tokyo Metropolitan Bureau of Transportation Sponsor Company Award

2016 The 3rd Brain Online Video Award JCB Sponsor Company Awards

2015 Online Video Award Asahi Beer Sponsor Company Awards

2005 BS Japan(now BS TVTokyo)CEO Awards

1998  TV Tokyo CEO Awards - The 35th Anniversary CI & Catchphrase 

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2-16-9-601, Jingumae, Shibuya-ku, Tokyo,


Tel: +81-(0)3-5843-1077

Hours : Mon-Fri 9:30 – 18:30

curioswitch 2019, all rights reserved.